Bring wine, not a bullhorn

I’ve found all sorts of new people on Twitter to learn from. One is Chris Webb, Associate Publisher of Technology at John Wiley and Sons. I found his blog through his twitter. This post especially will be of interest to authors and anyone else seeking to reach readers through social media, a topic which of … Read more

Further back in the not-so-way-back machine…

This link is over a month old, and but Booksquare’s Kassia Krozser speaks directly to what we were discussing a couple weeks ago about reaching our readers through online efforts. Specifically, Kassia is talking about social networking vs. viral marketing. Our teen readers and their little siblings are as much naturals at the social networking thing … Read more

More on marketing

I’m afraid that even before I left Mirrorstone, I wasn’t reading my friends page daily, because there are just so many things to keep track of, and if even half of my 73 friends were to post daily, that’d be a lot of reading. But I really want to know what everyone is up to, … Read more

I want a baby just so I can get a minivan

It’s completely absurd, but every time I see those Brooke Shields VW ads, the ones where she accuses people of having babies just for German engineering… I just can’t help but giggle. Mostly because the couples answer back: "That’s not why we’re having a baby!" "Lady, we’re standing right here!" The one I just saw … Read more